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The Design Cafe is an interactive platform where our planners tell you about the background of motorcycle and scooter development. At the same time you can leave reactions and give us your feedback in polls and questionnaires! Find all our articles in the navigation above.

Featured articles

Tricity production model: behind the scenes

Tricity production model: behind the scenes

“We’d like to open the door to new entrants into the market” says Product Planning manager Norihiko Imai. “Short distance commuting by scooter can be fun and saves you a lot of time.”

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MT-125: Streetfighter package with supersports genes

MT-125: Streetfighter package with supersports genes

“We set out to develop a naked bike with aggressive feeling” says Project Leader Alessandro Ghezzi. “We had the former R125 chassis and engine available for that. So we stripped the R125 and said to ourselves ‘this still needs a lot of work’! The technical basis was great, but from design point of view we needed important updates to make it a good-looking streetfighter. And we had to do a lot of testing to get the riding position and handling as we wanted it.”

MT-09 Street Rally: for special challenges

MT-09 Street Rally: for special challenges

“This bike is meant for tight corners as well as high speed sprints” says creator of the concept Oliver Grill. “We took inspiration from rallies on public roads, where you have technical sections, hairpins en open stretches all following each other. Like in the WRC car series, or the French MotoTour challenge.”

MT-07: the next generation twin - made to have fun

MT-07: the next generation twin - made to have fun

“Our starting point was riding fun” says Project Leader Shin Yokomizo. “So regarding power delivery, as well as in light weight construction, we had a very clear challenge. We decided to create a true next generation engine. Compact, powerful, much lighter and more fuel efficient as well.”

Tricity concept model: Design of a fun inspired mobility approach

Tricity concept model: Design of a fun inspired mobility approach

This compact ‘Leaning Multi Wheel’ has a sleek design and sporty touch, true to the Yamaha brand heritage. At the same time it is elegant, not aggressive. After all, Yamaha expects it to be the perfect inner-city commuter for many people and a great mobility solution in the typical European metropolitan traffic conditions!

XV 950: urban performance in a cool package

XV 950: urban performance in a cool package

"We see cool custom and retro bikes booming today" says our Product Planning manager for Europe, Oliver Grill. "The XV950 is fitting this trend completely. It has both a Japanese and American inspiration. The passion for compact and bobber-style custom bikes was the starting point. And with our Yamaha roots we focused on performance and on making the bike useable, even in crowded cities."

YZ250F: radically new engine layout

YZ250F: radically new engine layout

“The goals were very clear for us” says our development engineer. “Better power and optimal handling. So we adopted the reversed-engine layout that was so successful on the 450. At the same time, we didn’t want the power output to be too aggressive. Easy control and overall rideability was our main focus.”

MT-09: Not a normal roadster

MT-09: Not a normal roadster

“The MT-09 has roadster roots, mixed with motard influences” says product planning manager Oliver Grill. “We wanted to build a bike with a very strong character. Our starting point was to be more sporty in the lower speed ranges. Therefore our riding position is more forward and upright, with a wide handlebar like a motard. And the triple engine is ready to deliver immediate and exciting power output in all rpm ranges.”

X-MAX 400: The sports approach

X-MAX 400: The sports approach

“Our key point for the X-MAX is the dynamic and sporty riding feeling” says Product Planning Manager Norihiko Imai. “From the moment you sit on it, you can feel it is totally different from other maxi-scooters in this cc class.”

FJR1300AS: Control at your fingertips

FJR1300AS: Control at your fingertips

The FJR1300AS features two additional technologies compared to the standard FJR1300A that we explained in another article. Let’s see why.

Race Blu series: the Yamaha-blue sports identity

Race Blu series: the Yamaha-blue sports identity

“Yamaha has at least three strong colour identities” says product planning manager Naoki. “There is the famous yellow and black combination that Kenny Roberts raced with in the seventies, there is the white and red combination that is based on our corporate colours, and there is the blue that is our official worldwide racing colour.”

Yamaha Cage-Six concept: Extreme style for the XJ6

Yamaha Cage-Six concept: Extreme style for the XJ6

“We’d like to show the possibilities of the trendy, underground stunt modifications based on the XJ6” says design director Shimizu. “In an urban and young spirit.”

Aerox: Redesigned after 16 years

Aerox: Redesigned after 16 years

"We wanted to keep the character and soul of the original model" says designer Marco Ferrario. "That was the biggest challenge, to renew everything but still to feel the soul of the original one".

YZF-R1: Traction control born from racing

YZF-R1: Traction control born from racing

"Traction control is working very well in racing, so at a certain point we started to develop it for road bikes" says Product Planning Manager Oliver Grill. "It really helps you to go faster. Whether you're a professional or not: if you have to concentrate less on grip conditions you can focus more on your speed".

TMAX 2012. More lightweight, more power, more TMAX than ever.

TMAX 2012. More lightweight, more power, more TMAX than ever.

"The previous TMAX was already a perfectly balanced vehicle" says Naoki Segawa who was guiding the development process. "Our challenge was how to improve the performance while keeping all the good points of the previous model."

2012 WR450F with fuel injection and new chassis

2012 WR450F with fuel injection and new chassis

Important model change with fuel-injected engine in YZ250F-based chassis which brings new levels of agility to the 450 class. Bodywork is all-new, with a modern and slim-line design which underlines the 250-class dimensions and also has a 30mm lower seat height than the previous model.

Xenter: clear advantages in the high-wheel category

Xenter: clear advantages in the high-wheel category

"There are many scooters in this category already." says Product Planner Giovanna Camisa. "But we did not want to make just another one. We wanted to be sure we could develop clear advantages for the customer, and spent a lot of time to research the actual usage in their daily life."

World Crosser for Inspiration

World Crosser for Inspiration

"We wanted to show that the core of the Super Ténéré is very sporty and that with a few changes the bike gets a completely different expression" explains Product Planning manager Oliver Grill.

FZ8/Fazer 8: A new experience

FZ8/Fazer 8: A new experience

"We paid a lot of attention to the riding fun in real-life usage situations, that's why we wanted a more torquey and responsive engine." mentions Product Planner Alessandro Polati. "The FZ has always been a high performance allrounder and with the shift to 800cc, we've made it more exciting than ever."

Tmax: all models, all colours 2001-2010

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