Yamaha’s Yard Built program has gone from strength to strength over the recent years, bringing a world of custom possibilities to a new audience through clever collaborations with top custom builders to create stunning concepts from the Sport Heritage range.
Following the stunning concept ‘Faster Son’ created by Chabbott Engineering’s Shinya Kimura this summer to launch the XSR700, Germany’s JvB-moto is now the first custom builder to step up and deliver their take on the latest offering from the Sport Heritage range. The result, the ‘Super 7’ makes a bold statement, making it clear that the possibilities for customization and personalisation with the XSR700 are huge.
Jens vom Brauck’s first custom build with Yamaha, the attention grabbing VMAX ‘Infrared’ cemented a relationship that has gone from strength to strength. As a big fan and vocal supporter of the concept XSR, JvB-moto was the perfect partner to showcase the customizing potential of the new XSR700.
Without any cutting or welding to the frame, Jens worked to strip back the bike with the drive to expose the essence of the retro styled machine. The end result is a super clean motorcycle that reflects the lightweight, powerful and agile nature of the standard XSR700.
“We are excited to see how this new machine will become part of the growing custom scene today,” commented Yamaha Motor Europe Product Manager Shun Miyazawa. “Six years of custom collaborations have helped us to be where we are today with the new XSR700. A key importance of the design process was to create a neutral motorcycle that didn't belong to strongly to any category such as scrambler or flat tracker or café racer; it’s an open book for potential customization. We have nurtured and grown this strong unique factory motorcycle building philosophy, which we call ‘Faster Sons’, giving respect for the past blended with modern riding performance. Jens has been one of the biggest supporters of this new philosophy, always pushing Yamaha to break rules and go beyond boundaries. He was always a big fan of the XSR700 concept so for us it was very natural to give him the opportunity to present us a second Yard Built collaboration based on this new XSR700.”
“It’s really great to be part of the Yard Built project again,” stated Jens vom Brauck of JvB-moto. “Our first project, the VMAX, was a huge success, we went through the wall with that! It was a very flashy big bang. This build is obviously a very different. I wanted to create the essence of this kind of bike; it’s an all rounder. I wanted to strip it back and get to the feel of the XSR700, the feel of the superb chassis. Then I wanted to transform the look so it looks the way it feels, really agile, lightweight and powerful. That's what inspired me to make it look like this. One of the things I like about this bike a lot is that you can take off the rear sub-frame so you can have a shorter tail and a different look with the seat. Just a couple of screws and you can change it, that makes the life of customizers much easier. The most important thing about this build is that we are going to manufacture all the parts so customers can change their bike into the Super 7. Everything from the headlight, the front mudguard, side covers, rear seat, everything you need to build a Super 7 from JvB-moto!”