Clean the Sea
We all have a responsibility
Entering its firth year in 2023, Yamaha Motor Europe's inspiring Clean the Sea project has been bringing sustainability and passion for nature ever closer, focusing on diverse ocean environments that unite the unique passion for the big blue.
Its key objective is the creation of an environmental and social responsibility campaign that demonstrates Yamaha’s commitment towards preventing the danger to our planet, and that motivates communities and customers to do the same.
The inspiration for the project came in 2017, amid a number of Marine events such as harbor cleaning in Nazaré, Portugal and Yamaha Experience test rides where frequently the event activities were hindered by rubbish in the water.
In its first year Clean the Sea organised a major cleaning operation along the Tagus river up to central Lisbon, Portugual. Several partners were involved in the large-scale operation but that was just the beginning of Clean the Sea.
Yamaha has made use of recycled bags for collecting the rubbish which can be reused each time.
Cleaning for a greener future
In 2023 Yamaha aims to deliver more innovative ocean care with Clean the Sea. Thsi will include partnering with the Sea Angling Classic in the UK.
As part of the entry to the event, all participants must complete a Shore Clean.
For more details on the event, visit their website.